Face is called "mianzi" in mandarin, which can also be translated to mean “dignity, prestige and reputation.” It has been said that "face is more important than truth or justice." Losing face if often people's worst fear.
Chinese go out of their way to be polite and accommodating, to maintain dignity in a variety of situations and avoid disputes, conflicts and embarrassment in their pursuit to avoid losing face.
Chinese are more interested in dealing with things using metaphors or intuitive comparisons." Chinese have a high tolerance for uncertainty, Many feel comfortable and even thrive in it. I’m more straightforward now, but they’re all zigzagging.” A prominent architect said, “We could do much better if we could think more.The government often uses social pressure in the form of face-losing criticism to keep people in line on issues such as having extra children or complaining about the government (the threat of imprisonment is also used).Maintaining face and avoiding losing face are important concepts in the West.Book: One of the most enlightening books about China is by Sang Ye and Zhang Xinxin, a series of interviews with ordinary Chinese talking very candidly about what matter to them.Links in this Website: CHINESE PEOPLE Factsanddetails.com/China ; CHINESE PEOPLE AND DNA Factsanddetails.com/China ; CHINESE PERSONALITY AND CHARACTER Factsanddetails.com/China ; CHINESE PERSONALITY TRAITS AND CHARACTERISTICS Factsanddetails.com/China ; REGIONAL DIFFERENCES IN CHINA Factsanddetails.com/China ; CHINESE CUSTOMS Factsanddetails.com/China ; BAD MANNERS IN CHINA Factsanddetails.com/China ; CHINESE SOCIETY, CONFUCIANISM, CROWDS AND VILLAGES Factsanddetails.com/China ; CHINESE SOCIETY AND COMMUNISM Factsanddetails.com/China ; CLASSIC CHINESE LITERATURE Factsanddetails.com/China ; MODERN CHINESE LITERATURE Factsanddetails.com/China ; MODERN CHINESE WRITERS Factsanddetails.com/China ; RELIGION, FOLK BELIEFS AND DEATH ( Main Page, Click Religion) Factsanddetails.com/China JAPANESE PERSONALITY AND CHARACTER Factsanddetails.com/Japan ; JAPANESE SOCIETY Factsanddetails.com/Japan ; Chinese often appear shy and self conscious to Westerners, especially when they are around foreigners or are in situations which they are not used to.